It's estimated that over half of the leads in a sales pipeline aren't ready to buy. Yet, your company may use its lead nurturing approach to convert more of these uncertain clients into loyal customers. Consider cultivating your leads in the same...
One of the ways a company can fail to deliver in this ever-changing digital world is to rely on a manual process to attend to customers' needs. Marketing automation systems like Mautic help your business to streamline all kinds of marketing-related...
Marketing automation improved business efficiency and productivity. It's a tool that eliminates complex and repetitive tasks within an organization. Gone are the days when businesses rely on manual processes to contact customers, and keeping them...
It's undeniable that technological advancements have improved our quality of life and the efficiency of our workplaces. Time management strategies have shifted as a result of technological advancements. Thanks to automation, we can do more...
"How to increase your email click-through rates?"Â It was one of the most asked questions by digital marketers and website owners. Email marketers have spent a lot of time optimizing delivery and open rates to get clicks and conversions with little...
It's not difficult to see how the Internet has impacted almost every aspect of life for good. The Internet is now as important to humans as the oxygen we breathe; there's no aspect of human endeavour that does not require the Internet to function...
SEO marketing is a digital marketing branch that optimises websites and web pages for major search engines like Google. As people rely on search engines to find stuff online, making search engines the predominant way of searching for information...
Digital marketing is a powerful way to advertise and sell your products and services online. It includes everything from e-mail marketing, to social media advertising, to blogging to search engine optimization (SEO). If you have an online business,...
Affiliate marketing: Ever heard the word and asked what is affiliate marketing and how does work? Affiliate marketing has become one of the most popular ways to earn an income online, and there are plenty of reasons for this. You don’t need...
How do you go about marketing your business or your brand? Well, to answer that question we first need to understand what the term marketing really means. Marketing isn’t an easy concept to grasp and it can take some time to get your head around it...
