If you're fed up paying monthly fees to email marketing platforms, only to hit sending limits, get slapped with hidden charges, or feel boxed into features you don’t even use, you're not alone. Here’s the truth: you can run email marketing...
One-Time Payment vs Subscription-Based Email Marketing Software: Pros and Cons
Ever feel like you're stuck in a subscription trap? You sign up for an email marketing tool, thinking, $29/month isn’t bad, and six months later, you realise you've paid more cash than you’d planned, and you’re still paying. That’s where the...

How to Choose the Right Self-Hosted Email Marketing Platform
Ever feel like you’re being held hostage by your current email marketing platform? You build a list; nurture it for months, maybe even years, and then one day, poof, your account gets flagged for no clear reason. Or worse, your monthly bill jumps...

Self-Hosted vs. Cloud-Based Email Marketing: Which is Better?
You’ve been growing your email list for a few months now. Subscribers are rolling in, open rates look good, and you’re starting to feel like a proper digital marketer. Then—bam! You get hit with that monthly email bill. It’s creeping up faster than...

6 Best One-Time Payment Email Marketing Software
Ever feel like your email marketing tool is quietly robbing you every month? One minute you’re signing up for a “free trial,” and the next, boom, you’re stuck with a $29/month subscription you barely use. Multiply that by 12 months, and you’ve got...

6 Best Self-Hosted Email Marketing Platforms for Small Businesses 2025
You can cut costs, gain control, ditch monthly bills and own your list with any of these self-hosted email marketing platforms. Running a small business is already expensive. Between website hosting, tools, ads, and that endless craving for “just...
How to Boost Customer Retention with Email Marketing
Are you looking for ways to keep and show your best-valued customers the love they deserve? Customer retention isn’t just a nice-to-have; it’s the secret weapon behind a profitable, long-lasting business. While landing new customers is thrilling,...
Best Email Marketing Strategies for Non-Profits
In every non-profit organisation, every dollar counts, and every supporter makes a difference. But with tight budgets, limited staff, and a growing need to stand out digitally, reaching the right audience and keeping them engaged can feel like a...
6 Affordable Self-Hosted Email Marketing Software in 2025
If you're tired of spending money on email marketing platforms that hide essential features behind paywalls, you're not alone. Smart marketers and small business owners are ditching expensive email marketing subscriptions and turning to one-time,...
20 Email Marketing Mistakes and How to Fix Them
Email marketing is like the bread and butter of digital marketing—it’s been around forever, but when done right, it’s still one of the best and most cost-effective ways to engage your customers, drive traffic and increase sales. But here’s the...